Turn Ideas into Impact & Meaningful Growth

Whether you’re writing a book, launching a lead magnet, or trying to sell your offer online — I help you find the words that actually work (and still sound like you).

Laura Nicholls

Writing that moves people — and moves your business forward.

I’m Laura Nicholls — book coach, copywriter, and former therapist. With over 14 years of writing, editing, and coaching experience, I help entrepreneurs get their ideas out of their heads and into the world — with a lot more clarity and a lot less chaos.

Think of me as your ghostwriter, copy strategist, and clarity guide. Whether we’re writing your first e-book or rewriting your message from scratch, the goal is always the same:

Your business, but more resonant.

Your brand, but clearer.

Your words, but sharper.

How We Can Work Together

The 30-Day Book

A done-with-you e-book, written through guided interviews and delivered with landing page and email copy — finished in 30 days.

Laura was like a diamond to me in our collaboration: without bothering me with many questions, she always knew what would be in my favor and prepared everything accordingly.

— Brigitte Heitland

Principal, Zen Chic

Content Strategy & Support

Monthly strategy and content support to help you stay visible, aligned, and consistent — with the option for fully done-for-you posts and emails.

Laura helped me understand how content marketing can play a major role in the growth of my business.

— Teddy Winslow

Owner/Operator GoodLife Cafe & Bakery

Done-For-You Copywriting

Custom, voice-driven copy for your website, sales page, or funnel — written to connect with your audience and convert with clarity.

Her work has brought tears to my eyes - of relief, gratitude and amazement. All that and she's the loveliest person you'll ever work with. I won't hire another writer again."

— Nicole Breit

Spark Your Story

Why it works?

My Work Isn’t About Words. It’s About What They Do.

When done right, writing doesn’t just explain — it connects, converts, and builds trust.

Every project I take on is shaped to help you:

Clarify your message and your method

Connect with aligned clients

Grow your business without sounding like everyone else

— TESTIMONIALS —

What Our Clients Have To Say

"As a published author and the creator of an online writing school, my marketing assets need to be impeccably written and, most importantly, capture my voice. I've hired several writers in the past and, disappointed, ended up re-working their copy to get my voice and message right. I'm so glad a friend referred me to Laura!

I never would have believed I'd find such a skilled marketing professional whose copy sounds more like me than my own writing does. Her work has brought tears to my eyes - of relief, gratitude and amazement. All that and she's the loveliest person you'll ever work with. I won't hire another writer again."

Nicole Breit

Spark Your Story

“For the last six years, Laura has been by my side helping me further cultivate my life’s work and passion. She understands my vision at a deep, heartfelt level and brings it to life with her writing and creative strategy. Laura has helped me see what the next steps are when it comes to serving more youth and their families, and the results of our connection are directly felt in the work taking place in my program. Her insight, guidance, and enthusiasm have grown my organization’s online presence dramatically and have helped me have a greater impact in my community.”

Dawn Batti

Founder/Director Warrior's Soul

"Laura’s writing comes from the heart. She connects strongly with your audience because she has such a highly developed way of knowing and seeing who she is writing to.

Her work is thoughtfully written in just the right voice so that your readers connect deeply to your content. Her genuine, listen-first approach, coupled with a focus on quality and integrity makes Laura one of the most enjoyable and trustworthy writers I have ever worked with."

Stephanie Hayes

Business Strategist Coach

"Laura's experience and insight helped me accomplish a major milestone in my consulting business - establishing my online presence with a beautiful, on-point website that consistently ranks number two in search. I thoroughly enjoyed our easy-going working relationship and she really captured my vision and brought it to life. Laura is inventive, excellent at providing constructive feedback, and intuitive when it comes to the bigger picture of online marketing for my business."

Sally H. Coates

Principal, Sally Coates Consulting

“Laura helped me understand how content marketing can play a major role in the growth of my business. I’m proud to share the blog posts she wrote for my website, and she’s helped establish my online presence as a brick-and-mortar business. I know I can rely on her 100% when it comes to content and marketing needs in my business and I’m so glad she’s on my team.”


Teddy Winslow

Owner/Operator GoodLife Cafe & Bakery

Laura was like a diamond to me in our collaboration: without bothering me with many questions, she always knew what would be in my favor and prepared everything accordingly. Still in such a way that I could have vetoed, but also in such a way that all I had to say was "Confirmed." Punctual, reliable, humble, without a false ego, sincere, with integrity - just a diamond."


Brigitte Heitland

Principal, Zen Chic

— TESTIMONIALS —

What Our Clients Have To Say

"As a published author and the creator of an online writing school, my marketing assets need to be impeccably written and, most importantly, capture my voice. I've hired several writers in the past and, disappointed, ended up re-working their copy to get my voice and message right. I'm so glad a friend referred me to Laura!

I never would have believed I'd find such a skilled marketing professional whose copy sounds more like me than my own writing does. Her work has brought tears to my eyes - of relief, gratitude and amazement. All that and she's the loveliest person you'll ever work with. I won't hire another writer again."

Nicole Breit

Spark Your Story

“For the last six years, Laura has been by my side helping me further cultivate my life’s work and passion. She understands my vision at a deep, heartfelt level and brings it to life with her writing and creative strategy. Laura has helped me see what the next steps are when it comes to serving more youth and their families, and the results of our connection are directly felt in the work taking place in my program. Her insight, guidance, and enthusiasm have grown my organization’s online presence dramatically and have helped me have a greater impact in my community.”

Dawn Batti

Founder/Director Warrior's Soul

"Laura’s writing comes from the heart. She connects strongly with your audience because she has such a highly developed way of knowing and seeing who she is writing to.

Her work is thoughtfully written in just the right voice so that your readers connect deeply to your content. Her genuine, listen-first approach, coupled with a focus on quality and integrity makes Laura one of the most enjoyable and trustworthy writers I have ever worked with."

Stephanie Hayes

Business Strategist Coach

"Laura's experience and insight helped me accomplish a major milestone in my consulting business - establishing my online presence with a beautiful, on-point website that consistently ranks number two in search. I thoroughly enjoyed our easy-going working relationship and she really captured my vision and brought it to life. Laura is inventive, excellent at providing constructive feedback, and intuitive when it comes to the bigger picture of online marketing for my business."

Sally H. Coates

Principal, Sally Coates Consulting

“Laura helped me understand how content marketing can play a major role in the growth of my business. I’m proud to share the blog posts she wrote for my website, and she’s helped establish my online presence as a brick-and-mortar business. I know I can rely on her 100% when it comes to content and marketing needs in my business and I’m so glad she’s on my team.”


Teddy Winslow

Owner/Operator GoodLife Cafe & Bakery

Laura was like a diamond to me in our collaboration: without bothering me with many questions, she always knew what would be in my favor and prepared everything accordingly. Still in such a way that I could have vetoed, but also in such a way that all I had to say was "Confirmed." Punctual, reliable, humble, without a false ego, sincere, with integrity - just a diamond."


Brigitte Heitland

Principal, Zen Chic

Ready to Find the Words?

Whether you’re launching a book or a new offer, I can help you shape the story and strategy behind it — clearly, calmly, and on-brand.

Frequently Asked Questions

How do you capture my authentic voice and ensure my message is communicated exactly as intended?

I believe the key to authentic content lies in deep understanding. Through my thorough interview process and careful review of your existing materials, I immerse myself in your unique communication style. This approach allows me to create content that sounds genuinely like you—often to the point where clients tell me it sounds “more like them” than their own writing. By preserving your authentic voice while enhancing clarity and impact, we maintain the connection your audience already values.

What level of time commitment should I expect when working with you?

Your involvement is entirely customizable to your preferences and schedule. Some clients prefer a hands-off approach after our initial onboarding process, with minimal communication via email. Others benefit from regular strategy sessions and collaborative refinement. Most find the sweet spot somewhere in between. What matters is that we create a workflow that respects your time while ensuring exceptional results. My process adapts to your availability without compromising quality.

How do you ensure I’ll be satisfied with the final content?

Your complete satisfaction is non-negotiable in my process. I build revision cycles into every project and maintain open communication throughout our work together. By establishing clear expectations upfront and providing opportunities for feedback at key stages, we create content that truly achieves your vision. My commitment to quality means I’m not finished until you’re genuinely proud of what I’m handing you.

I have a partially completed book manuscript. Can you help me finish it?

Yes, and many clients find this to be the perfect solution for manuscripts that have stalled. Whether you need structural guidance, content development for missing sections, or comprehensive editing to bring coherence to your work—I’ll help you transform your draft into the finished book you’ve envisioned. We’ll preserve what’s working, enhance what needs strengthening, and ensure your expertise shines through in a cohesive, compelling final manuscript.

How do we get started working together?

The process begins with a discovery call where we discuss your goals, challenges, and vision. From there, I’ll recommend the most appropriate service and develop a customized proposal outlining our approach, timeline, and investment. Once we agree on the path forward, my structured onboarding process ensures I gather all the necessary information to begin creating content that perfectly aligns with your objectives and authentically represents your voice.

What makes your approach different from other content creators?


My background combines professional writing expertise with a foundation in psychology, giving me a unique ability to deeply understand both you and your audience. Clients consistently mention that I capture the essence of what they want to say with remarkable accuracy. Beyond technical skill, I bring genuine care and integrity to every project—treating your ideas with the respect they deserve while providing strategic guidance that transforms them into powerful content that creates real connection and impact.

Do you offer ongoing content support after our initial project is complete?

Many clients find that our initial project evolves into a long-term content partnership. I offer retainer packages for ongoing content needs as well as maintenance and optimization services to ensure your content continues performing well. Whether you need regular newsletter creation, content updates, or strategic guidance as your business evolves, I provide continuity that builds on our established understanding of your voice and vision.

I know I need help with my content but I’m not sure exactly what I need. 

Many clients come to me knowing they need strategic content support without having a clearly defined vision of what that entails. This uncertainty is precisely where my comprehensive content assessment and understanding come in. Through our initial consultation and strategic review of your current materials, business goals, and audience needs, I’ll help identify the specific content approaches that will create the most impact for your unique situation. This collaborative discovery process often brings clarity and direction that clients find invaluable—turning that initial uncertainty into a focused, effective content strategy tailored specifically to your objectives.

Don’t see your question here?

That’s completely okay—and clarifying your needs is part of what I do best. Schedule a discovery call by clicking the button below, and we’ll discuss your specific situation, explore your content goals, and determine how I can best support your vision. Every content journey is unique, and I’m here to guide yours with personalized attention and strategic insight.